Single-use items that improve gameplay only need to be developed once but can be sold to players repeatedly.Īccording to Unity, 79% of strategy games, 88% of role-playing games, and 77% of adventure, and 71% of casual games monetize via IAPs, and this trend is set to continue. Offering IAPs removes this cap, allowing developers to generate revenue from existing players using a single game instead of depending on upfront, one-time game purchases. This created a firm cap on the amount of revenue each player could generate, limiting profits. Before IAPs, games were sold at a fixed price, where a player paid a set amount of money for the entire game experience. In-app purchases (IAPs) have become a crucial source of recurring revenue, allowing developers to maximize their income. A regular calendar of events encourages players to return frequently, further driving engagement. Games can also use events to offer players access to exclusive content or experiences that aren’t available during regular gameplay. Concerts, where players gather virtually to enjoy music in a social setting.īy organizing structured social events, game developers can improve player engagement by encouraging certain behaviors and improve player retention by offering rewards for attendance.Individual challenges, where players must complete set tasks to earn specified rewards.Coordinated group tasks, where players must band together to achieve their goals.Tournaments and competitions, where individual players or teams of players face off against one another to achieve a task or set of tasks.Live events for major games can include millions of players and can take many forms, including: With many gamers stuck at home, structured online social events have taken center stage. Major Game Development Trends to Watch in 2021 Structured Social Events Take Center Stage Capitalizing on these trends can help developers expand their player base, increase player attraction, and improve player retention. 2021 has brought with it some pretty major shifts in game development, spurring new trends as player’s lives continue to adapt to the ongoing global pandemic.
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